The all-in-one clinic operating system
Pabau Business Impact · Confidential

Dr Tranter Aesthetics × Pabau

Aesthetics Clinic · Australia · Business Case
Pabau calendar shown on a tablet

One clinic now. Two shortly.
One system for both.

Bookings in Timely, client messaging in Podium, marketing somewhere else again — and a second clinic opening into all of it. This document maps every requirement Sarah raised on the demo with Martin on 18 August 2026 to a specific Pabau capability, and sets out the commercials, the discounts and the go-live plan for both sites.

How customisable it is, and how you can use the system for marketing, is a lot stronger obviously than what Timely does.

Sarah Tranter Pabau demo call · 18 August 2026
Clinic profile
Aesthetics clinic
Practitioner-led · injectables, skin & treatment packages
Footprint
2 locations
Current clinic plus the new site · desktops and in-room iPads
Users
6–15 users
Group tier · unlimited clients
Prepared by
Martin B · Pabau
For Sarah Tranter
Discounts are permanent · Quote valid to 30 September 2026

Dr Tranter Aesthetics

Where you are today

What the clinic runs on right now.

Booking software

Timely runs the diary — and not much else

Timely is the in-clinic booking system today. It does the diary well, but the parts around it are what sent you looking: “there’s definitely some areas within Timely that we don’t like”, and that is what started the search for an all-in-one.

Clinical notes

Recording notes is a job in itself

“One of the big limitations with Timely is that as a practitioner trying to record notes, it’s difficult — there’s definitely friction there.” Detailed clinical notes and client preferences are exactly what an injectables practice needs to be quick.

Marketing

You can’t market to your own client list from the diary

Direct marketing to clients, built off their history and preferences, is not something Timely does — your words on the call. So campaigns and follow-ups happen outside the system that holds the client data.

Podium

A second tool, paid for separately, not joined up

“It’s very expensive for what it is, and it’s not linked to your client management system at all.” Messaging sits away from the record, so conversations and clinical history never meet.

Front of house

The reception team feel the friction daily

The team on the front desk find parts of the current set-up genuinely annoying. Steps get missed — a form not filled in, a stage not completed — because nothing tells them what is outstanding for the client in front of them.

Growth

A second clinic, a bigger team, the same software

The new site opens with more practitioners and more admin staff. Whatever runs the clinic has to handle multiple locations and be simple enough that a growing team picks it up without a training project.

Why this matters now

The new clinic is the deadline.

Open the second site on a system that is already bedded in

“I want it to all be in place before the new clinic opens, so we’re not trying to learn something new when we’re trying to open.” Migrating now means the new site launches on a platform the team already knows.

Enquiries that arrive in three places get lost

Website enquiries, messages and follow-ups currently live apart from the client record. One inbox and one pipeline is how “things don’t get lost” — and how more of them convert.

Note friction multiplies with every practitioner you hire

A few extra minutes per consultation is a nuisance for one clinician and a staffing cost across two sites. Notes, dictation and forms belong in the treatment record, not around it.

You are paying twice for a tool that isn’t attached to the record

Podium is a separate line on the P&L for something an all-in-one system should already do. Consolidating removes the spend and the copy-paste between systems.

The solution

One operating system. Built for aesthetics clinics.

Pabau replaces Timely and Podium with a single clinical system: diary and online booking, the full treatment record, consent and medical forms, dictation and AI notes, packages and payment plans, campaigns and automations, and reporting across both sites — all on one client record, on desktop and on the iPad in the room.

What you raisedHow delivers it
Detailed clinical notes with real personalisation per client
Note-taking that doesn’t slow the practitioner down
Market directly to your own client list
Replace Podium for client messaging and reviews
Website enquiries into one place, so nothing is lost
The iPad in the room telling staff exactly what to do next
Payment plans for packages, charged automatically
Packages, courses and memberships tracked properly
Online booking that takes a deposit up front
Two locations, one team, one set of numbers
Getting the data out of Timely — and out of Podium
In-clinic card payments on Pabau hardware
How we compare

Where Pabau differs from Timely.

Timely is a good product and it is genuinely strong at what it was built for. The question is not which is better in the abstract — it is which one fits a medical aesthetics clinic opening a second site. Comparison based on Timely’s published plans and pricing page, checked 17 August 2026.

What Timely does well — credit where it is due

A polished diary, strong online booking and client experience, transparent per-staff pricing with no contract, deposits and cancellation fees, and a big presence across Australia and New Zealand. If the requirement were only a salon diary, it would be a fair fight.

Client records versus a clinical record

Timely markets itself to “hair and beauty professionals” and keeps client notes and photos; Pabau is a customisable medical record for aesthetics — templated treatment notes, consent tied to the appointment, photo comparison, prescriptions and an audit trail. That difference is what you described as note-taking friction.

Laddered plans versus one system

On Timely’s current three-plan ladder (Build, Elevate, Innovate), client photos and documents and SMS campaigns start at Elevate, and rebooking reminders and VIP services at Innovate; consultation forms run through a separate iOS app from Elevate up. Your Pabau quote puts the clinical, marketing and AI tooling in from day one.

Marketing next to the data, not bolted on

Timely’s email campaigns run through its Mailchimp integration. Pabau builds campaigns, recalls and automations off the clinical record itself — which is the gap you named on the call, and the reason a separate messaging tool exists in the stack at all.

The quote, itemised

Every line, and every discount.

Line itemPrice (AUD)
Group plan — 6–15 usersUnlimited clients, 2 locationsAU$582.00 / month
Care Plus — GroupUnlimited Echo AI notes and summaries, photo management with before-and-after sliders, branded intake forms, video aftercare, macros, one-click repeat prescriptions, video-consultation minutesAU$423.00AU$296.10 / month30% off · permanent
Marketing Plus — GroupUnlimited email campaigns and automations, custom sender, premium reports including the daily snapshot, Google review nudges, premium template libraryAU$318.00AU$222.60 / month30% off · permanent
Revenue Growth ConsultancyA specialist to activate the right tools, find revenue leaks and lift clinic performanceAU$149.00AU$0.00 / month100% off · permanent
Customer supportLive chat and email, Monday to Friday plus weekends (AEST 5pm–2pm and 6pm–10pm)Included
Monthly totalAfter AU$371.30 of discountAU$1,100.70 / month
Gold Onboarding PackageOne-off · unlimited medical forms, import of services, clients and stock, lead form, online booking, feedback page, photo uploader, data validation session, conversion from any platform you provide the data from, 750 Pabau creditsAU$880.00AU$704.0020% off
Gold Customer Success PackageOne-off · up to 6 hours of one-to-one account set-up with our experts, evenings and weekends availableAU$740.00AU$592.0020% off
Pabau Pay card terminalOne-off · accepts Visa, Mastercard, Amex, Apple Pay and Google PayAU$351.00AU$175.5050% off
ShippingOne-offAU$20.00
One-off totalAfter AU$499.50 of discountAU$1,491.50

Figures reproduced from your quote dated 18 August 2026 (reference 20260818-101059217), which expires on 30 September 2026. Account set-up begins once the one-off fees are paid; during set-up there is a AU$1 placeholder charge to establish the subscription mandate, which is set to the agreed monthly amount when you go live.

The discounts are permanent. They follow you.

AU$1,100.70
Per month, discounted
Group tier · Care Plus · Marketing Plus
AU$1,491.50
One-off, discounted
Onboarding · success package · terminal
AU$870.80
Total discount applied
AU$371.30 monthly · AU$499.50 one-off

The discounts allocated here are permanent. The 30% off Care Plus and Marketing Plus and the 100% off the Revenue Growth Consultancy are not an introductory month — they carry forward for the life of the subscription and follow the account, including when the second location comes on. Your first payment is AU$2,592.20 (the discounted one-off fees plus the first discounted month), and AU$1,100.70 per month thereafter. All figures in AUD, exactly as quoted.

Implementation

Live in 7 to 15 days — before the new clinic opens.

Phase 1 · Days 1–3

Account build, both locations, users and permissions

Six users provisioned to start, with headroom to 15 as the new site staffs up. Both locations configured, rooms and equipment set as bookable resources, and permissions set by role so clinical and admin staff each see what they should.

Phase 2 · Days 3–7

Migration off Timely and Podium — clients, history, services and stock

Client records, appointment history, services and stock imported and validated with you in a dedicated data validation session, as part of the Gold Onboarding Package. We import from any platform you provide the data from — Timely, Podium or anything else you are running — so nothing is left behind on the old systems.

Phase 3 · Days 5–10

Forms, pathways, online booking and marketing

Medical forms and consent built, Care Pathways set up for the in-room iPads, online booking and deposits configured, lead form connected to your website, and the first automations and campaigns loaded in Marketing Plus.

Phase 4 · Days 7–15

Training, go-live, and the terminal on the counter

Up to six hours of one-to-one training under the Gold Customer Success Package, evenings and weekends available. Card terminal shipped and paired. Your Revenue Growth consultant then works with you on activation — at no cost, permanently.

Ready to sign

Two links. One decision.

The proposal sets out the full scope, the line items and the discounts. The order form locks them in — permanently. Migration can start the same week, from any platform you are on today.

Discounts are permanent · Quote valid to 30 September 2026 · Migration from any platform included

Confidential business case prepared for Dr Tranter Aesthetics · 2026