The all-in-one clinic operating system
Pabau Business Impact · Confidential

Carpe Clinic × Pabau

Aesthetic Clinic · Antwerp, Belgium · Business Case
Pabau calendar shown on a tablet

Body, face and hair.
One clinic. One platform.

Carpe Clinic runs a busy aesthetic practice across body, face and hair from a 1,000 m² clinic in Antwerp — today spread across Clinic Minds, Mailchimp and Stripe, tools that don’t share a single record. This business case maps every requirement Elyne raised with Marco on the 8 July demo to a specific Pabau capability, and shows what changes the day Carpe runs on one system.

Clinic profile
Aesthetic clinic
Body · face · hair · Antwerp
Footprint
1,000 m² clinic
Providers, rooms & equipment booked as resources
Licences
22 users
Enterprise plan · all modules included
Prepared by
Marco Netto · Pabau
For Elyne Cornelis
Quote valid to 8 August 2026 · No VAT for EU clinics

Carpe Clinic

What you raised

The priorities Elyne mapped out on the demo.

Scheduling

Timings that flex per provider and service

Botox needs 20 minutes with one provider and 10 with another. Durations, rooms and equipment should follow the service, not a one-size-fits-all default.

Rooms & equipment

Equipment reserved with the treatment

A fractional laser lives in a specific room. Booking the treatment should hold the room and the device together, so the front desk never double-books a machine.

Online booking

Consultation-first, embedded in the site

New patients should book a consultation first and a treatment only after — never a treatment cold. And the journey has to live on carpe.be, not redirect patients off the website.

Marketing

Campaigns and results in one place

Google and Instagram ads and Mailchimp campaigns run separately today. Elyne wants them measured against real bookings — “if we can measure it, we know more.”

Commissions

Commission that calculates itself

Doctors and selected staff earn commission per treatment and per product sold, specific to the person who did the work. Today it’s reconciled by hand from per-doctor treatment details.

Memberships & payments

Memberships, with payments spread over the year

Elyne is bringing membership plans she has seen in the Nordics to Belgium, with Stripe payments spread across the year instead of a €1,000 lump sum — “much more readable during the year.”

Why this matters now

The more Carpe grows, the more the disconnect costs.

Consolidation cuts the double-handling

Every tool that doesn’t share a record taxes the front desk twice — once at booking, again at reconciliation. One system removes the handoffs between Clinic Minds, Mailchimp and Stripe.

Memberships are retention, not just revenue

Payments spread across the year and proper membership plans are the lock-in Elyne wants to bring from the Nordics. Native memberships make that a product, not a workaround.

If you can measure it, you can grow it

Ads, campaigns and bookings on one record turn marketing spend into numbers Elyne can act on — her own test: “if we can measure it, we know more.”

Automated commission frees up month-end

Commission calculated per person and per product, automatically, takes the manual reconciliation out of every month close.

The solution

One operating system. Built for clinics like yours.

Pabau replaces the scheduling, booking, marketing, membership, billing and reporting tools Carpe stitches together today. Per-provider scheduling, website-embedded online booking, digital consent and intake forms, memberships and packages on Stripe, commission tracking, marketing campaigns and reporting all sit on one record — one patient, one history, one screen.

What you raisedHow delivers it
Service durations that differ by provider; rooms and equipment booked together
Set service times per provider, and book rooms and equipment as resources — so a laser treatment reserves the room and the device in one step.
New patients book a consultation first; booking embedded on carpe.be
Online booking that lives on your own website, with booking rules that steer new patients to a consultation before any treatment.
Digital consent forms and medical questionnaires
Consent forms and intake questionnaires completed digitally and linked to the appointment on the patient record.
Memberships and packages, new to Belgium
Build membership and package plans with recurring billing, so patients spread payments across the year — the model Elyne saw in the Nordics.
Commission per employee, service and product — automated
Commission rules per employee, service and product, reported and exportable — so month-end isn’t reconciled by hand from per-doctor treatment details.
Stripe payments, deposits and requests on the record
Your existing Stripe flows — deposits, payment requests and recurring billing — run inside Pabau and reconcile against the appointment automatically.
Google, Instagram and email campaigns in one place
Enterprise Marketing Plus: email and SMS campaigns, lead capture and recall, with conversion reporting — no separate Mailchimp subscription.
Marketing measured against real bookings
Campaign performance reported against actual bookings and revenue, so Elyne can see which spend converts.
Role-based access to financial data, and a full audit trail
Grant or restrict access to financials and records per user by role, with full audit logging on every patient record.
Why Pabau

Proven across Europe, secure by default.

Trusted across Europe

Pabau runs 3,500+ practices worldwide across the UK, Europe and North America — clinics right here in Belgium included.

Security by default

Patient data is encrypted in transit (TLS 1.2+) and at rest (AES-256), with role-based access and a full audit trail on every record.

GDPR-built, certified hosting

Built to support GDPR, hosted on infrastructure certified to ISO 27001 and SOC 2, with regular backups and prompt breach notification.

One platform, built for clinics

Not a generic CRM — an all-in-one system purpose-built for clinics: bookings, records, payments, marketing and reporting on one record.

Transparent pricing. Monthly plan. No VAT.

€1,130/mo
Ongoing monthly
Platform (22 users) + Marketing Plus
€2,798
One-off setup
Onboarding & migration + training
22
User licences
Enterprise plan · EUR, no VAT
Monthly subscription
Enterprise platform — 22 users
Pabau Enterprise plan across 22 user licences, all modules included.
€880/mo
Enterprise Marketing Plus
Marketing add-on: email and SMS campaigns, lead capture, recall and conversion reporting.
€250/mo
Ongoing monthly
€1,130/mo
One-off setup
Full Project Management
Importing clients, stock and medical forms; file upload and a review of your current system and data requirements; bespoke features and third-party integrations; complete website set-up including lead form, Online Booking and Client Portal; data export plan for CRM migration; a bespoke training plan; unlimited Video and SMS for the first three months; project-management plan shared for sign-off; transition with dedicated account-manager support for two weeks and a private Slack channel. Photo comparison slider on your website on request.
€2,299
Platinum onboarding
Our experts set up your account for you — unlimited hours of 1:1 online expert setup, for use within the next three months. Evening and weekend availability. Includes a free subscription to our Success Newsletter with bi-weekly business-boosting tips.
€499
Support Plus
Support via live chat and email, with over-the-phone and live video support on request.
Included
One-off setup
€2,798
Total
€1,130/mo + €2,798one-off setup · EUR · no VAT

Reproduced from your Pabau enterprise checkout. Billed monthly in EUR; no VAT applied for EU clinics. Your first payment (setup + first month) is confirmed at checkout. Rates can change.

Implementation

Targeting go-live for early August 2026.

Phase 1 · Setup

Account build, 22 users, per-provider scheduling

22 licences provisioned. Services configured with per-provider durations; rooms and equipment (including lasers) set up as bookable resources, with role-based permissions across the team.

Phase 2 · Data & website

Client and stock import, website booking and portal

Clients, stock and medical forms imported from Clinic Minds. Online Booking and the Client Portal embedded on carpe.be, with the lead form and a CRM migration plan in place.

Phase 3 · Workflows

Memberships, Stripe, commissions, marketing

Memberships and packages billed on Stripe. Commission rules set per employee, service and product. Marketing campaigns, recall and conversion reporting switched on.

Phase 4 · Go-live · early Aug 2026

Team training, account manager and private Slack

Data import and bespoke staff training completed ahead of an early-August go-live. A dedicated account manager for two weeks and a private Slack channel, with unlimited Video and SMS for the first three months.

Next step

Your quote is ready.

Your quote lays out the full scope: €1,130/month plus a one-off €2,798 setup, with no VAT for EU clinics. Review it and sign when you’re ready — Marco is on hand for the follow-up call.

Quote valid to 8 August 2026 · No VAT for EU clinics · GDPR-compliant

Confidential business case prepared for Carpe Clinic · 2026