The Hairline Guy × Pabau
One practitioner, 100+ clients.
One platform.
Right now the studio runs on paper and a handful of disconnected tools. This business case maps everything Jak raised on the demo with Martin to a specific Pabau capability — and shows what changes the day The Hairline Guy moves every client, form and booking onto one record.
Yeah, it looks really good.
The Hairline Guy
What the studio runs on right now.
Everything lives on paper
Client details, consent and treatment history are kept on site by hand. There’s no single record you can search, back up, or pull up between appointments.
100+ clients to bring across
A client base built over years — around 70–80 active, and 220 completed forms — sits outside any system today. Moving it in by hand would take weeks.
Enquiries come in, bookings happen off-site
The website brings interest, but there’s no booking widget wired to a live diary. Every enquiry becomes manual back-and-forth to lock in a slot.
Touch-ups fall through the cracks
Micropigmentation clients come back for a touch-up months — sometimes a couple of years — later. Without automatic recall, that repeat revenue rides on memory.
No deposits, no no-show cover
Taking payment and deposits isn’t built into the booking flow, so a late cancellation or no-show is lost time with nothing held against it.
Reminders and follow-ups are manual
Appointment reminders and any follow-up marketing go out by hand, if at all — the main lever against no-shows and quiet weeks isn’t automated.
Every week on paper is time and money you don’t get back.
Your time is the whole business
As a solo operator, every hour on admin is an hour out of the chair. One system for records, booking and reminders hands that time straight back.
Recall is the retention engine
Micropigmentation is a long-cycle, referral-led business. Automatic touch-up reminders turn one-off treatments into repeat bookings — without chasing anyone.
Deposits protect a solo diary
When one no-show is a whole slot lost, deposits and automatic no-show charges at the point of booking protect your day, with low, transparent card fees confirmed on your order.
Your website should book for you
An embedded widget turns the enquiries your site already gets into confirmed appointments in your diary, around the clock, with no manual back-and-forth.
One operating system. Built for clinics like yours.
Pabau replaces paper and the patchwork of tools you juggle today. Client records, online booking, consent and intake forms, automatic reminders and recall, card payments with deposits, and marketing all sit on one record — set up for you during onboarding so you’re live in about a week.
| What you raised | How delivers it |
|---|---|
| Everything in one place — records, history, consent, off paper | A single client record: profile, treatment history, photos, consent and intake forms — searchable and backed up in the cloud. |
| Bring 100+ existing clients and 220 forms across | Bulk import of your client list and records is handled for you in the Bronze onboarding package — no manual re-typing. |
| A booking widget on thehairlineguy.co.uk | Online booking embeds on your website and links from social, taking appointments into a live diary 24/7 — with deposits at the point of booking. |
| Reminders, and recall for touch-ups months or years later | Automated SMS and email reminders cut no-shows, plus scheduled recall that brings touch-up clients back on the cycle you set. |
| Deposits and cover for late cancellations and no-shows | Card payments, stored cards, deposits and automatic no-show charges built into the booking flow, with low transparent fees. |
| Marketing and follow-ups without doing it by hand | Email and SMS campaigns, automations and lead tracking to convert enquiries and fill quiet weeks — from the same record. |
| Reporting your accountant can use | Financial and appointment reporting with clean exports for your accountant, plus calendar sync with Google and Apple. |
Transparent pricing. Month to month. 20% off to start.
Your Solo plan is £118 a month — one user, unlimited clients, billed month to month. To get started there’s a one-off Bronze onboarding package at £120 (was £150) and a Silver customer success & training package at £216 (was £270), both 20% off. That’s £454 + VAT to begin today, then £118 + VAT a month. Everything is itemised on your quote, and rates are confirmed at checkout.
Live and taking bookings in about a week.
Your account, services and calendar
Solo licence provisioned, treatments and pricing loaded, and your calendar configured — with the booking widget ready to embed on thehairlineguy.co.uk.
Your 100+ clients and forms imported
The Bronze onboarding package brings your existing client list and 220 records across, and rebuilds your consent and intake forms in Pabau.
Deposits, reminders and touch-up recall
Card payments and deposits switched on, no-show charges set, and automatic reminders plus long-cycle recall built around your treatment cycles.
Training, marketing and you’re live
Your Silver customer success package covers training so you’re confident from day one, with marketing flows switched on and a private Slack channel for support.
Two links. One decision.
The quote lays out your Solo plan, onboarding and training with the 20% saving applied. The order form takes payment and starts your build — you’ll be live and taking bookings in about a week.